PlanetPress24 / International advertising

Make your brand part of a global conversation.

PlanetPress24 provides an international digital publishing environment for businesses, organisations and brands seeking meaningful visibility alongside independent news and analysis. Our coverage spans global affairs, business, financial markets, technology, science, travel and the issues shaping societies around the world.

Successful advertising begins with relevance and credibility. We welcome enquiries from organisations that want to communicate clearly with internationally minded readers and are prepared to meet responsible advertising standards.

Our approach: Advertising opportunities are assessed individually. We consider the advertiser, message, intended audience, placement and legal requirements before confirming whether a campaign can be accepted. Advertising relationships do not provide influence over independent editorial decisions.
International advertising enquiries Responsible brand promotion Editorial independence Transparent commercial content
Advertising opportunities

Connect your message with an international news audience

PlanetPress24 covers a broad range of international subjects, offering potential opportunities for advertisers whose products, services or messages are relevant to the publication's editorial environment.

Available placements and campaign formats depend on technical compatibility, suitability, audience relevance and available advertising inventory.

Homepage visibility

Explore opportunities for brand placement in prominent areas of the PlanetPress24 homepage, subject to available space, technical specifications and approval.

International business and finance

Potential placements alongside coverage of global business, economic developments, companies, international trade and financial markets.

Technology and innovation

Relevant opportunities for technology providers, software companies, digital services, research organisations and businesses introducing new solutions.

Travel and global destinations

Advertising enquiries from suitable travel businesses, destinations, accommodation providers, airlines, transport operators and tourism organisations.

Energy and sustainability

Potential campaigns covering responsible energy services, infrastructure, environmental technologies, efficiency solutions and related professional services.

International campaigns and custom formats

Individually reviewed proposals for cross-border brand awareness, product introductions, professional events and other suitable communications.

Placement availability: These examples describe potential advertising categories and formats. They do not guarantee that a particular placement, geography, audience size or campaign format is currently available.
How advertising enquiries work

From first contact to campaign publication

We aim to provide a straightforward commercial process while retaining the checks necessary for a responsible international news publication.

1 Introduce your organisation Send your company details, website, the product or service you wish to promote and your preferred contact information.
2 Define your campaign objectives Explain your intended audience, geographical focus, campaign dates, preferred formats and principal advertising goals.
3 Suitability and compliance review We examine the proposed advertising message, landing pages, relevant claims and potential legal or editorial concerns.
4 Receive a tailored proposal Where suitable opportunities exist, available formats, commercial terms, prices and delivery requirements can be confirmed in writing.
5 Submit campaign materials Provide final advertising artwork, destination links, required disclosures and supporting documentation for approval.
6 Publication and campaign review Approved advertising may be displayed according to the agreed arrangements and remains subject to relevant technical and policy requirements.
Preparing an advertising enquiry

What should your initial request include?

The more clearly a proposed campaign is described, the easier it is to determine whether PlanetPress24 can offer an appropriate advertising opportunity.

  • Organisation details: Company or organisation name, official website, business address and responsible contact person.
  • Product or service: A clear description of the offering and the countries or markets in which it is available.
  • Campaign purpose: Brand awareness, recruitment, event promotion, product launch, public information or another defined objective.
  • Target audience: Relevant industries, countries, regions, professional groups or audience characteristics.
  • Preferred schedule: Requested start date, campaign duration and any relevant deadlines.
  • Advertising materials: Available banners, images, logos, proposed wording, landing pages and technical requirements.
  • Indicative budget: An optional budget range that can help identify suitable formats and realistic campaign scope.
  • Supporting documentation: Where relevant, licences, regulatory permissions or evidence supporting product, financial, environmental, health or performance claims.
PlanetPress24 advertising policy

Advertising categories we do not accept

PlanetPress24 applies advertising restrictions designed to support a responsible publishing environment. Some promotional categories are excluded as a matter of publisher policy, regardless of whether individual advertisements might otherwise be permitted under applicable law.

Gambling, casinos and betting

We do not accept advertisements for gambling operators, online casinos, sports betting, bookmakers, real-money gaming, gambling affiliates, betting promotions, odds services or comparable gambling-related offers.

Alcoholic beverages and alcohol promotion

We do not accept advertising intended to promote alcoholic drinks, alcohol brands, breweries, distilleries, alcohol retailers, drinking promotions, alcohol delivery services or alcohol-focused commercial campaigns.

Tobacco, cigarettes and nicotine

Advertising for cigarettes, cigars, tobacco products, electronic cigarettes, vaping products, heated tobacco, nicotine pouches, nicotine brands and related promotional products is not accepted.

Indirect advertising is also excluded. These restrictions extend to affiliate marketing, sponsored content, competitions, discount promotions, product placements, brand extensions and other commercial arrangements designed to promote the excluded categories indirectly.

These advertising restrictions do not prevent PlanetPress24 from independently reporting on gambling, alcohol, tobacco, public health, regulation, addiction or related industries where coverage is journalistically relevant.

Additional advertising safeguards

Other material that may be rejected or removed

Advertising may also be refused where it conflicts with applicable law, reader safety, publication standards or the integrity of the platform.

Illegal or dangerous products Unlawful goods or services, prohibited substances, dangerous products or advertisements encouraging criminal conduct.
Misleading claims and deceptive practices False endorsements, fabricated reviews, dishonest pricing, hidden conditions, misleading environmental claims or unsubstantiated performance promises.
Hate, harassment and exploitation Advertisements encouraging discrimination, harassment, threats, exploitation or harmful targeting of vulnerable individuals or communities.
Adult and sexually explicit material Pornographic advertising, sexual services, exploitative content or commercial material unsuitable for a general international news audience.
Unlicensed regulated services Financial, medical, legal, property, employment or other regulated services lacking required permissions, substantiation or appropriate disclosures.
Cybersecurity and intellectual property violations Malware, deceptive downloads, phishing, unauthorised tracking, impersonation, copyright infringement or trademark misuse.
Advertising quality standards

Clear communication is essential to responsible advertising

Advertising should offer readers a transparent understanding of who is communicating, what is being promoted and which conditions apply.

Recognisable commercial content

Advertisements, sponsorships and paid partnerships must be distinguishable from independent journalism through suitable identification and presentation.

Accurate and supportable claims

Claims concerning products, prices, savings, performance, health, environmental impact or comparative advantages must have appropriate supporting evidence.

Responsible audience targeting

Campaigns must not exploit children, vulnerable individuals, financial distress, fear, inexperience or a lack of specialist knowledge.

Transparent offers and conditions

Important limitations, pricing conditions, eligibility requirements, contract terms and promotional deadlines must be clearly presented.

Proper rights and permissions

Advertisers must possess the necessary rights to use supplied images, logos, trademarks, testimonials, audiovisual material and other protected content.

Safe and relevant destination pages

Landing pages must accurately reflect the advertised offer, identify the responsible business and avoid malicious software, misleading redirects or unauthorised data collection.

Campaign information

Advertising enquiries: important questions

The following information explains how potential campaigns are considered and what advertisers should understand before entering a commercial agreement.

Are advertising prices publicly listed?

Advertising prices are provided individually where suitable opportunities are available. Rates may depend on format, position, duration, technical requirements and the scope of the proposed campaign.

Can companies advertise internationally?

PlanetPress24 welcomes suitable enquiries from businesses and organisations based in different countries. Acceptance depends on applicable legal requirements, campaign relevance, technical capabilities and available advertising inventory. International targeting is not guaranteed.

Does buying advertising include editorial coverage?

No. Advertising does not guarantee news coverage, favourable reviews, positive analysis or influence over editorial decisions. Paid material must be identified as commercial content.

Can advertisers submit sponsored articles?

Proposals for clearly identified sponsored content may be considered individually. Acceptance is not guaranteed, and promotional material must not be presented as independent editorial reporting.

Are advertising impressions or results guaranteed?

Traffic, visibility, impressions, clicks and conversion performance may vary. Specific measurable commitments apply only where expressly agreed in writing. No sales or revenue outcome is guaranteed.

What happens if an advertisement is rejected?

PlanetPress24 may decline unsuitable advertising or request changes before acceptance. Where an agreement has already been made, any applicable cancellation or refund arrangements are governed by the written commercial terms and applicable law.

Can tracking scripts or cookies be included?

Tracking technologies require prior approval and must comply with applicable privacy and electronic-communications requirements. Undisclosed tracking, fingerprinting or unauthorised collection of personal information is not permitted.

What information is needed to confirm a booking?

A confirmed campaign may require approved creative material, agreed placement and dates, pricing, tax treatment, payment terms, delivery specifications and other relevant conditions documented in writing.

Advertise with PlanetPress24

Let's discuss your next international campaign.

Tell us about your business, the message you want to communicate and the audience you hope to reach. We can review your enquiry and determine whether suitable advertising opportunities are available.

Start an advertising enquiry